Yin Kai
Ng
Profile
Education
- Bachelor of Commerce in Marketing and Hospitality & Tourism (Double Major)Murdoch University ,
Professional Certification
- Manage Workplace Challenges with Resilience–
- Food and Beverage Safety and Hygiene Policies and Procedures–
Applied Research
Technical Skills
- Hotel Operations - Experienced in optimizing processes to enhance the overall efficiency and guest satisfaction of hotel services
- Sales and Event Catering - Proven ability in managing large scale event catering and client relations. Experienced in developing sales strategies tailored to the hospitality industry
- Technology Landscape in Hotels - In-depth knowledge of the technology infrastructure commonly used in hotel settings
Research Interests
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Consumer Behavior
Investigating consumer behavior is a key aspect of my research agenda. I am interested in uncovering the psychological and social factors that shape consumers' choices, preferences, and decision-making processes.
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Technology Adoption
I am intrigued by the dynamics of how individuals and organizations adopt and integrate technology into their routines. My focus includes exploring factors that influence the decision-making process, barriers to adoption, and the impact of technological innovations on various industries.
Past Projects
- Enhancing Students’ Work Performance Skills Using Technology and Peer Teaching–
ALIGN GRANT, role as Primary Investigator
- Applied Learning in Professional Officers Division–
HALO GRANT, role as Co-Investigator
- Creating an Applied Learning Environment for a Theory-Laden Subject (Hospitality Data Analytics) at Singapore Institute of Technology–
SALT GRANT, role as Co-Investigator
Teaching
Teaching Modules
Hospitality Business, B (Hons)
- BHB3304 - Hospitality Sales & Event Services
- BHB2004 - Information Systems Management
- BHB2101 - Hotel & Integrated Resort Management
- BHB2203 - Catering & Banquet Management
- BHB2995 - Integrated Work Study Programme
- BHB2995 - Integrated Work Study Programme
- BHB1101 - Introduction to Hospitality and Tourism
- BHB1203 - Service Quality and Innovation Management
- BHB2302 - Hospitality Technology and Digitalisation
- BHB2303 - Financial Analysis of Hospitality Operations
- BHB2405 - Food Service Management
- BHB2406 - Revenue Management
- BHB3621 - Event Management
- BHB3622 - Event Sales and Services
Past
- BHB2007 - Revenue Management
- BHB3302 - Hospitality Data Analytics
- BHB1995 - Industry Attachment
- BHB6001 - Integrated Work Study Program
- ACC3103 - Forensic Auditing and Risk Management
- BHB3302 - Hospitality Data Analytics
- ACC1011 - Enterprise Accounting Applications
- BHB1006 - Fundamentals of Hospitality Business
- BHB3002 - Strategic Management
- BHB3003 - Revenue Management
- BHB3631 - Destination and Attraction Management
Publications
Journal Papers
Scaffolding Student’s Ability to Manage Workplace Ethical Dilemmas Using Interactive Case Study Videos, role as Co-Author. DOI: https://doi.org/10.25447/sit.23641122
Sustaining a Hotel Business during Crisis: A Singapore Luxury Hotel's Journey during COVID-19, role as Co-Author. DOI: hƩps://doi.org/10.28945/4862
Conferences
Presented at APacCHRIE Conference, which was held on May 25-27, 2023, in Clark, Philippines. Conference presentation titled “Scaffolding Student’s Ability to Manage Workplace Ethical Dilemmas Using Interactive Case Study Videos.